My brand Keep Real! What’s happening?

Hey folks! Hope you are all well!

After my wonderful opportunity down in London on BBC Radio 4’s All in the Mind, I’ve had plenty to be getting on with! This is specific to my ‘grounded goods movement‘ Keep Real, which is a brand dedicated to providing goods and garments promoting a mentally healthy lifestyle (Please go ahead and like the new Facebook page!). I’ve been having plentiful meetings and ideas going around, and I haven’t been promoting it as much because, well… it’s the most challenging and amazing thing I’ve ever done!

At the moment, it’s all about the research- and I’m potentially pitching my idea to a panel in the next week or so as a social enterprise. For folks who don’t know what social enterprises are, they ‘are businesses that trade to tackle social problems, improve communities, people’s life chances, or the environment. They make their money from selling goods and services in the open market, but they reinvest their profits back into the business or the local community.’ Keep Real will reinvest the profits back in to the business itself and mental health charities (Keep Real will actively raise awareness in mental health too!)

I’m so excited about what’s going on, although I can’t share much at this stage- I cannot wait to see where Keep Real will go next year. Keep your eyes peeled! But for now, it’s about connecting with lovely folk like you and spreading lots of good vibes to every follower I have!

You can check out Keep Real here on Instagram, Twitter and Facebook.

All the ❤ folks, thank you for believing in me!

Advertisements

My Dream: The ‘Keep Real’ Store

So, as some of you lovely people may know- I run my own small business I set up last year called ‘Keep Real‘. Providing goods and illustration to all who seek a positive place. At the tail end of 2014, I had the delight of being interviewed by an independent magazine website called ‘Sheffield Unchained’ where they stated very accurately, ‘Kimberley decided to combine interests in design, illustration and mental health with the launch of what she terms a ‘positive illustration and goods movement’, which is less about selling objects and more about promoting meaning and positive messages.’

I couldn’t havIMG_20140405_141826e put it better myself. I want to create a store that people can just hang out at and shop. No rushing in, no rushing out if you don’t want to. You wanna sit and talk to your friends about your day? Do it. You wanna buy a present for a relative, and hang out on the sofas reading a book? Do it.

There aren’t enough places when you’re shopping, to make you feel like you’re welcome to stay as long as it pleases you. ‘If you’re going to stay, you have to buy something’. I don’t want that bullshit for you. Shopping is hard enough, then when you want to rest you feel you have to go to a coffee shop just DSCN0014to sit down and take a time out. So you have to pay extortionate amounts for your Americano, which you didn’t really want in the first place. If you’re gonna hang at Keep Real, just throw your loose change into a jar- where it contributes to raising money to Mental Health Charities. Just don’t abuse the freedom (I’m flattered that you wanna stay from 9am til 5pm but really? really?!)

I have so many ideas with Keep Real, creating a positive environment for all you individuals out there. They’ll be sofas, throws and chairs around, where they’ll be loads of books that you can just pick up and read. Artwork on the walls for sale, clothes, accessories, bags, prints and homeware.

Shopping is hard enough, then when you want to rest you feel you have to go to a coffee shop just to sit down and take a time out. So you have to pay extortionate amounts for your Americano, which you didn’t really want in the first place.

Who knows what the future holds for it, but after I graduate- that’s where I will make my dreams come true (ultimate corny thing to say, right?). ‘Staying True’ and ‘Keeping Real’ are the traditional sayings that prove a foundation for what I really want to create. It will happen, I just can’t wait to see where it takes me and who follows the journey with me.